LOGOS, WEBSITES, GRAPHICS & MUCH MORE
TELLING STORIES THROUGH GRAPHICS
"BE IT A LOGO, A FLOOR PLAN OR A VISUAL OF A ROOM I BELIEVE THAT GRAPHICS SHOULD TELL A STORY."
A BIT ABOUT ME
I’m Richard and I live in West Sussex, in the UK, about half an hour south of London. I started a career in interior design a few years ago after spending time travelling the world as cabin crew. I love interiors & everything about them. Designing interiors for others is such a privilege and is certainly a highlight of my life.
Interior design led me to graphic design. When I started designing interiors I quickly learned that being an interior designer probably half of my time was spent creating graphics to convey an idea to a client. This was when I discovered I rather enjoyed creating graphics and the graphic designer in me was born.
From graphic design it seemed a natural progression to move into website design so now I can offer the whole package by creating a brand, logo & social media graphics and then designing that all important website showcase your brand to the world.
WHY DO I CREATE GRAPHICS?
I think of graphics as a way to tell a story in a visual form. Whether its a logo, a social media post or a room visual then to me it's just conveying what is in my head as a visual story so that other people can understand what I'm trying to explain. I see a business logo as a way of telling a story to people who see that logo and helping them understand what the business offers.
So, to answer the question, quite simply I create graphics because I love to tell a story in a visual way.
HOW DO I DESIGN GRAPHICS?
My starting point to designing any sort of graphic is to ask lots of questions and get a good understanding of what the graphic has to say to the people that are viewing it. If it was a logo then I'd be spending time speaking to the business owner to find out what the business stands for, the type of people the business is aimed at, the uses for the logo as well as many other questions.
Once I have a good understanding of this I can start to create concepts and work from there with the business owner to narrow down and define the logo.
WHAT SORT OF GRAPHICS DO I CREATE?
I've already talked a lot about logos but I also create social media backdrops and posts to make your business really stand out on those all important social media channels.
Aside from logos and social media my absolute passion in graphic design is floor plans and room visuals. These can be either 2D or 3D and I just love seeing a concept for a space coming together when I start adding wallpaper, paint, cushions and all those little accessories right down to a favourite book on a coffee table.